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Business in Action, 4th Edition
with Real-Time Updates
by Bovèe and Thill

Archive for the Online Videos Category

According to the World Business Council for Sustainable Development (WBCSD), companies able to tackle issues such as poverty, climate change, and population shifts are those most likely to succeed in the future.

This is a view shared by eight global business leaders in this online video, From Challenge to Opportunity: The Role of Business in Tomorrow’s Society. The group outlines this "manifesto for tomorrow’s global business" and discusses why and how four key areas of business and sustainable development need to be profitable in order to be effective.

In this case scenario, we examine what happens when a manager at a large commercial banking institution has an employee who refuses to follow the dress code.

A financial planner with clients who visit him at the office from time to time, the man shows up for work in pants in need of hemming, unpolished shoes, and clashing shirt and tie combinations. One hot summer day, he arrived in a short-sleeved shirt, no tie, a Mets cap, and sandals displaying conspicuously unpedicured feet. Sometimes he neglects to shave; he occasionally sports a goatee.

Watch the Video